The Wings of the Crane: 50 Years of Lufthansa Design (英語) ハードカバー – 2005/12/30
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The basic features of Deutsche Lufthansa's present corporate images were created by Otl Aicher almost 45 years ago, including graphic standards, photographic style, packaging, exhibition systems, architectual characteristics, furnishings, equipment and service clothes.
The internationally known architecture and design historian Volker Fischer was deputy director of the Deutsches Architekturmuseum in Frankfurt am Main for over ten years. Since 1995 he has built up a new design department in the Museum for Applied Arts in Frankfurt; in addition to his museum work he teaches history of architecture and design at the Hochschule fur Gestaltung in Offenbach.
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is multifaceted to consider the economic development.
The aesthetic approach to everything necessary has been well thought-out
by LUFTHANSA! This has been explained comprehensively by the author with
text and illustrations that are excellent.
In summary one can state that since the advent of jet aircraft, attention
has been made to designing almost everything to enhanse the airline's
marketability to as many passengers as possible.
This book is a triumph!