Who Can You Trust?: How Technology Is Transforming Human Relationships # and What's Next (英語) ペーパーバック – 2017/11/28
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Nominated for the Business Book Awards 'Embracing Change' category Financial Times Book of the Month ----- If you can't trust those in charge, who can you trust? From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust -- far from it. In this revolutionary book, world-renowned trust expert Rachel Botsman reveals that we are at the tipping point of one of the biggest social transformations in human history - with fundamental consequences for everyone. A new world order is emerging: we might have lost faith in institutions and leaders, but millions of people travel in cars with total strangers, exchange digital currencies, or find themselves trusting a bot. This is the age of "distributed trust", a paradigm shift driven by innovative technologies that are rewriting the rules of an all-too-human relationship. If we are to benefit from this radical shift, we must understand the mechanics of how trust is built, managed, lost and repaired in the digital age. In the first book to explain this new world, Botsman provides a detailed map of this uncharted landscape - and explores what's next for humanity.
Beautifully-written . . . the thesis is completely compelling. This is an important book (Andy Haldane, Chief Economist, Bank of England)
This is that admirable and all too rare book that gives you "an idea to think with" that helps to put new things in place: from Brexit, Donald Trump, and Blockchain to Facebook and your discontents. Who Can You Trust is a primer for a new world that sets you up to be a better citizen, consumer, and parent. In the new world of decentralized trust you need to think about who you trust, why you trust, and what that really means for what kind of new society we are building. A beautifully written, clear eyed book...I learned so much. About so many things I wanted to know. So quickly (Sherry Turkle Abby Rockefeller Mauzé Professor of the Social Studies of Science and Technology, MIT, and author of Alone Together)
Profound . . . will cause you to think deeply about your business, your relationships and your life (Don Tapscott, bestselling author of 16 books, including 'Blockchain Revolution')
Trust affects everything - from neighbourliness and shopping to democracy. This fascinating and well-researched study of the shifting tides of trust shows both the power of new technological solutions and the often surprising problems they bring in their wake. Every reader will gain new insights into one of the great issues of our time (Geoff Mulgan, Chief Executive, NESTA)
A timely and accessible framework for understanding what trust is, how it works, why it matters and how it is evolving. It is an important primer to the obstacles and opportunities we face as a society if we are to repair and redefine trust across socioeconomic, political and cultural divides. The stakes are high. (Rebecca MacKinnon Washington Post)
Extremely thought-provoking . . . a must-read for anyone interested in how the world works - and will work in the future (Will Dean, co-founder and CEO of Tough Mudder)
Some people can educate and others can entertain; in Who Can You Trust, Rachel Botsman does both. Read it for insight or escape as it takes you on both journeys (John Eales, most successful captain in the history of Australian rugby)
Thrilling. Brilliantly exposes the central paradox of the IT revolution - that it connects us while keeping us apart. Rachel Botsman encourages us to take responsibility for the kind of world we want to live in, and to preserve society's most fragile asset: trust (Hugh Mackay, Social Scientist and best-selling author of sixteen books)
Timely, lucid and beautifully written. This is one of the most important books you'll read this year (Richard Glover, Columnist, Sydney Morning Herald, ABC Radio Broadcaster)
This book perfectly walks the reader through the past, present, and future of trust as we know it. Rachel Botsman's expertise on this topic is unmatched. It's an absolute must-read for business leaders and everyday consumers alike (Nick Shapiro, Global Head of Trust & Risk Management, Airbnb and former Deputy CIA Deputy Chief of Staff)
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It is also one of the slowest reading. That is not a complaint. Rather, the pages are full of ideas and concepts that can't just be simply read. I must take the time to grasp the concept, taking me off into many new areas in depth.
One of the most critical elements described is the lack of accountability in the digital environment. News provided based on user demographics, (a new kind of censorship) biased algorithms (innocent or not so innocent), and the claim of "platform" (Facebook) rather than actual accountability for content or resultant activities (Uber) gives new meaning to caveat emptor in a digital environment.
A second critical element is the source of information or "truth" from one's tribe of similar thinkers. The diversity of thinking increases, yet creating more tribes of similar thinkers, less within the overall community that must live and work together.
A great book, an author worth following.
To my delight, Botsman unpacks what trust in general means more than most of my fellow political scientists in at least two ways. First, she talks about "trust stacks" in which we start by trusting an idea, than the platform it is built on, and finally in other people you might (or might not) trust. Second, she talks about "trust leaps" or the fact that trust almost always involves taking a metaphorical leap into the unknown which is one of the main reasons why Palestinians have a hard time trusting Israelis (and vice versa) or why President Reagan is famous for the line, "trust, but verify.
Even more to my delight, Botsman talks about what she calls distributed trust which she thinks is the hallmark of the digital age. No longer do we have to worry only about the the institutional trust that is in decline around the world. Now, we are learning how to replace it with trust achieved a) through platforms that b) are not centrally controlled like those institutions, and c) have a lot of Regan's verification built into them.
As she says, we have a lot to learn about these mechanisms, but they are well worth thinking about.