Undaunted: Overcoming Doubts and Doubters ハードカバー – 2020/10/20
'Kara explains how entrepreneurship really works: fear, uncertainty, doubt, rejection, and ultimately perseverance. Do yourself a favor and read UNDAUNTED if you think entrepreneurship is cool, fun, and easy.' Guy Kawasaki, Chief evangelist of Canva, creator of the Remarkable People podcast, and former chief evangelist of Apple
'Kara is a masterful entrepreneur that figures out HOW to make the impossible happen. When other's quit, she proceeds and makes it look easy. The lessons in Undaunted will undoubtedly make you feel like you need to go build something too.' Roland Frasier, Co-Founder, DigitalMarketer.com + BusinessLunch Podcast
'Kara is inspiring all generations searching for their own passions to just go make it happen. Take risks. Stop being afraid of failure. And aligning what you are good at, what the world needs and what makes you happy. Read this book!' Sarah Friar, CEO Nextdoor, Member of the Board of Directors of Walmart and amp; Slack and amp; co-founder of Ladies Who Launch
'Kara Goldin's story about building a company in the wellness industry is a terrific chronicle about how well-being is front and center in people's everyday life. Kara is making impact as a businesswoman, a leader and a health activist. She is UNDAUNTED.' Nancy Brown
'Kara's leadership is a shining example for women who are aspiring to be and do more. Whether in business, social impact, or women's empowerment, Kara is trailblazer, and UNDAUNTED provides a vulnerable, courageous, honest look at what it takes to build something that truly matters.' Shiza Shahid, Cofounder Our Place and amp; Malala Fund!
''What would you do if you weren't afraid?' I've asked myself and others that question many times. Kara Goldin didn't let fear hold her back from chasing her ambitions. UNDAUNTED is the story of how she persisted to achieve her dream of starting a company. It's a great read for any entrepreneur looking for proof that her dream, too, can come true.' Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org
'Grit and resourcefulness define the best founders I've known and that's why I was the first investor in Hint and their biggest cheerleader throughout the company's amazing story. Read Undaunted and you'll be inspired by Kara Goldin to discover within yourself the intensity and determination that are the primary requirements for success.' -- Geoff Ralston, President, Y Combinator
'If you are looking for lessons on how to get through tough times, or a pandemic, there is no better person from whom to learn. She inspires.' -- Kerrie D MacPherson, Board Director, Retired EY Partner and Executive Sponsor of EY Entrepreneurial Winning Women
'Kara has written a fascinating, entertaining and inspiring tale of what it takes to go from nothing to something great.' -- Gregg Renfrew, Founder and amp; CEO, Beautycounter
'Kara Goldin is an unstoppable force. Not because she lacks fear, but because she moves forward despite her fear and perseveres in the face of challenges. I'm buying Undaunted for my kids because I want them to see that with the right attitude and a lot of work, they can handle whatever life throws their way. What a great book for these unsettling times!' -- Jenny Johnson, CEO, Franklin Templeton Investments
'Kara Goldin is an unstoppable force. She isn't afraid to try She isn't afraid to fail. And if you are looking for lessons on how to get through tough times, or a pandemic, there is no better person from whom to learn. She inspires.' Kerrie D MacPherson, Board Director, Retired EY Partner and Executive Sponsor of EY Entrepreneurial Winning Women
'Kara's story shows that bravery is just deciding to move forward despite your fear. That if you have the courage to change what you see as wrong, no matter how big the obstacles may be, it can be done. Whether you're starting a business or hoping to make a change in your life, you'll find inspiration inside Undaunted. Read it.' -- John Legend, Grammy and Academy Award-winning singer-songwriter
'Many people are dreamers, but Kara Goldin is also a doer. Reflecting on her impressive career as an underdog who beat the odds, she shows how entrepreneurs can build better products, marketers can build better brands, and leaders can build better companies.' -- Adam Grant, New York Times bestselling author of ORIGINALS and GIVE AND TAKE, and host of the chart-topping TED podcast WorkLife
'Undaunted is a lively account of how Kara Goldin took incredible risks and overcame huge challenges in founding Hint, which is the story of many great American businesses. She reveals how Hint water could have just been another idea that never went anywhere, if she had let her own doubts or the doubts of others be the end of the story. For anyone who has ever questioned whether it is worth taking a chance and pursuing their dreams, this is a must read.' -- Jamie Dimon, Chairman and CEO of JPMorgan Chase
'Undaunted is a perfect read for anyone who is motivated by pushing boundaries and who dreams of one day disrupting an industry. Goldin shows us how it's done.' -- Alison Levine, team captain of the first American Women's Everest Expedition and NY Times bestselling author of On the Edge
'UNDAUNTED is a perfect read for anyone who is motivated by pushing boundaries and who dreams of one day disrupting an industry. Goldin shows us how it's done.' Alison Levine, NY Times bestselling author of On the Edge: Leadership Lessons from Mt. Everest and Other Extreme Environments
'What would you do if you weren't afraid?' I've asked myself and others that question many times. Kara Goldin didn't let fear hold her back from chasing her ambitions. Undaunted is the story of how she persisted to achieve her dream of starting a company. It's a great read for any entrepreneur looking for proof that her dream, too, can come true.' -- Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org
Kara Goldin is a disruptor. She is the Founder and CEO of Hint, Inc., best known for its award-winning Hint(R) water, the leading unsweetened flavored water. She is an active speaker & writer and hosts the podcast Unstoppable with Kara Goldin where she interviews founders, entrepreneurs and other disruptors across various industries. She lives in the Bay Area. Follow Kara on all social handles @KaraGoldin
- 出版社 : Harpercollins Leadership (2020/10/20)
- 発売日 : 2020/10/20
- 言語 : 英語
- ハードカバー : 222ページ
- ISBN-10 : 1400220289
- ISBN-13 : 978-1400220281
- 寸法 : 22.91 x 0.25 x 15.19 cm
- Amazon 売れ筋ランキング: - 275,863位洋書 (の売れ筋ランキングを見る洋書)
“Undaunted” is the story of how Kara Goldin and her husband started Hint Water. It details the obstacles they overcame getting started and how they’ve built the business.
The origin story has a great hook. They were trying to figure out how to create flavoured water without sugar and preservatives. At one point Kara called an executive at Coca-Cola, who condescendingly told her, “Sweetie … no one really wants unsweetened drinks.” Prior to this, Kara was so frustrated with the business that she was ready to just give it away. But, of course, this conversation gave her the fire to keep fighting. Fast forward 15 years and Hint is $150 a million-dollar business.
I enjoyed reading about how they overcame the potential roadblocks to success. It will inspire anyone looking to take the same journey.
My only complaint… In the intro, it states the book is “all about the most important things you need to know to be a successful entrepreneur.” There was some of this, but I thought it fell short in this department.
Otherwise, an excellent read.
Some of My Favourite Quotes:
“We can’t change the way of the world. What we can do is look our doubts and doubters in the eye and refuse to be stopped by them.”
“If my story proves anything, it’s that if I can do it, you can, too.”
“Don’t think about what you can’t do. Figure out what you can do. Then do it to the best of your ability.”
“This might be the opportunity to make a difference in the world … That kind of feeling doesn’t come along very often. When it does, I decided you should not ignore it. You may be looking at a new path forward.”
“…I’m here to tell you that, sometimes, if you think too much about the end, you will never get past the beginning.”
“…it’s really important to bring your personal story into the brand identity. People associate a brand with a human being and that person’s story. It adds tremendous meaning and value to them.”
“…without the consumer, all you have is a good idea. Customer feedback isn’t just interesting. It’s everything.”
“Don’t let anyone tell you that entrepreneurs are a special breed of human being – that they, unlike normal people, feel no fear. …undaunted is understanding what your fears are, deciding when it’s important to face up to them … then working through them. …the more success you have at taking on your fears, the more confidence you gain to take on others.”
“You don’t have to be super-special, rich, earn ten college degrees, or have front-row seats at the game. You just have to be undaunted. Most of us don’t start out that way. We have to learn to be undaunted. Then, if those walls around you ever get too high, you can smash them down. Or if that voice in your head starts telling you that you can’t do it, you can tell it to stop. I believe we all can be Undaunted. It’s up to you.”
Druid’s Top Entrepreneurship Lesson: Don’t let seeming impossibilities stand in the way of achieving your dream.
The book is a field manual for anyone considering starting their own business. As the father of two girls, it is an empowering lesson in perseverance that I will share with my daughters. I have been a long-time fan of Hint; the book turned me into a fan of Kara's.