The Official MBA Handbook 2001/2002 (Financial Times Series) (英語) ペーパーバック – 2001/9
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Once again, both the MBA itself and business schools are receiving a lot of publicity, as many graduates now seem to be opting for Internet start-ups as opposed to the well paid consultancy work of previous years on completion of their course. There has been the introduction of incubator units to allow students to set up net compaies as part of their course work, and as a way of retaining students until the end of their programme. The MBA remains as popular as ever - this is confirmed by graduates who say that having an MBA has indeed opened doors, granted access to a network of like-minded people, and increased assertiveness and confidence in the workplace. However, recent articles are highlighting the fact that innovation is the key to future prosperity and schools will no longer be able to survive on reputation alone, but through the quality of the courses offered. The new edition of "The Official MBA Handbook "covers every aspect of embarking on an MBA from choosing a school to financing your course to the career/salary prospects available once you have obtained your MBA. It is fully updated for the 2001/2002 programmes at all major UK and top international business schools.
Godfrey Golzen is currently Consulting Editor to "Human Resources "and "HR World". He has written numerous business books and writes regularly on business schools for "The Times "and other national newspapers. He is a visiting fellow at Cranfield University School of Management.