Mindless Eating: Why We Eat More Than We Think (英語) CD – Abridged, Audiobook
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In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you’re eating, what you’re eating–or why you’re even eating at all.
• Does food with a brand name really taste better?
• Do you hate brussels sprouts because your mother did?
• Does the size of your plate determine how hungry
• How much would you eat if your soup bowl secretly
• What does your favorite comfort food really say
• Why do you overeat so much at healthy restaurants?
Brian Wansink is a Stanford Ph.D. and the director of the Cornell University Food and Brand Lab. He’s spent a lifetime studying what we don’t notice: the hidden clues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments like the “bottomless soup bowl,” Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the “hidden persuaders” used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the “mindless margin” to lose–instead of gain–ten to twenty pounds in the coming year?
Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office–even at a vending machine–wherever you decide to satisfy your appetite.
“[Mindless Eating] does more than just chastise those of us guilty of stuffing our faces. It also examines the effectiveness of such popular diets as South Beach or Atkins, and offers useful tips to consciously eat nutritiously.”—Boston Herald
"Entertaining... Isn't so much a diet book as a how-to on better facilitating the interaction between the feed-me messages of our stomachs and the controls in our heads."—Publishers Weekly
From the Hardcover edition.
Amazon.com で最も参考になったカスタマーレビュー (beta)
There's nothing terribly new, although I think this guy was probably the originator of a lot of the progression towards self-help and changing your life books. His stories are quite interesting, but I think it's still not quite so clear how you would go about putting his ideas into practice.
Wansink suggests that we make small changes into our lives, a 100-200 calorie reduction from our diet so that we gradually lose weight without even knowing it. The problem with that is that often 100-200 calories will pop up to take place of the eliminated calorie threat. It's like the Lernaean Hydra--cut off one head and more temptations come in.
I would recommend this book as good general reading, but don't expect it to change your life.
Due to my health, I'm not able to do any real meaningful exercise that can contribute towards any significant calories-burned. So, after doing a little research, I discovered that a PORTION-CONTROL-ONLY type diet would probably work best. After committing to such a diet (June 2015), I found MINDLESS EATING on Amazon. Although not technically a "dieting" book, but more like a book on the science behind food marketing and WHY we eat, it was exactly what I needed. I picked it up about six weeks after my diet had started. Since that time, I have steadily lost 3.5 to 4 pounds a month. That's a slow loss, but it's a healthy loss.
As of this review (Feb. 1, 2016), I have lost 27 lbs. in the last 7 months, and I'm well on my way to hitting the perfect weight range for my age, height and physical-makeup. I credit MINDLESS EATING for giving me the mental boost and an assurance that dieting WITHOUT EXERCISE, and dieting WITHOUT GIVING UP THE FOODS YOU LOVE, is really possible – I'm living proof.
If you're new to dieting, have decent weight genetics, are in a position to where you're not able to exercise, and want an easy, fun-filled, no-nonsense, common sense read, then I believe that MINDLESS EATING is for you. Thank you, Mr. Wansink, for writing this book!
UPDATE: My diet which used MINDLESS EATING as a guide to losing weight officially ended around May 1, 2016. I now weigh 143 lbs., with a total 11-month loss of 40 lbs. That's right, I lost a total of 40 POUNDS IN 11 MONTHS with NO EXERCISE and NO EATING OF FOODS I DIDN'T WANT TO EAT. Imagine losing 40 pounds in less than a year, eating only the foods you love. One short year from now you can be looking back at yourself and thinking – that didn't take so long.
I am now maintaining my weight with the lessons I've learned (many from this book), and plan on using these lesson as way to always maintain the ideal weight for my particular body height and makeup. If I can do it, anyone can do it.
5-STARS Highly Recommended!
Although not a diet book per se, I used the understandings I gained from this book to lose 15 pounds in three months without changing my activity level, only by cutting back on my unnoticed overeating.
Painless way to get back to a better weight, and may provide further incentive to move forward with other changes based upon the empowering feeling of success.
I explained some of what I learned from this book to my wife and she has lost ten pounds WITHOUT READING THE BOOK! It was startling to learn the effect of "one more cookie" or a daily Mocha Frappe when added to an already over-rich calorie count.
The stark contrast between the time required on a treadmill to burn 150 calories compared to the time it takes to eat a 300 calorie glazed donut or add a chocolate milkshake to the burger and fries was the turning point.
A purely informative book, no agenda beyond giving you food for thought. (sorry). Highly recommended.