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Reflecting the growing international importance of the Asian region to the multicultural societies of Australia and New Zealand, the third edition of this best-selling Australasian Introductory Management text includes a significant increase in the number of Asian case examples used to illustrate key concepts.
The text has also retained the features that have made it so popular with both students and lecturers:
- Its visually appealing colour design- The balanced coverage of both small-to-medium-sized enterprises and larger multinational corporations- An engaging, tightly focused presentation of management theory- A highly relevant, thought provoking and challenging analysis of management issues and perspectives- The end-of-text Career Readiness Workbook, which includes a range of both individual and group activities to stimulate research, critical thinking and the practical application of management skills
With its clear insight into the dynamics of management in the workplace of today and into the future, Management 3rd Asia-Pacific Edition provides a sound basis for contemporary management study.