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The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page
 
 

The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page [ペーパーバック]

Patrick G. Riley

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商品の説明

内容説明

As clear, concise, and concrete as its subject, Patrick Rileys The OnePage Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time.

Today more than ever, business decisions are made on the fly?d first impressions can make all the difference. Now, in the first book of its kind, successful entrepreneur Patrick Riley shows you how to boil all the elements of your business proposal into one persuasive page?d magnify your business potential in the process.

Book Description

Brevity is the soul of wit.
And when it comes to business, it's the secret of success.

Lean. Trim. Clear. Concrete. In a world where decisions are made between two rings of a cell phone, this is what a successful business proposal must be. It's a lesson entrepreneur Patrick Riley learned after one too many potential partners ignored his painstaking (but long and forbidding) proposals. And now, in The One-Page Proposal, he shares his secret strategy -- the one that he has parlayed into a multimillion-dollar business career. Riley describes every important element of a successful business proposal -- from the basic message to the financial details. Step by step, he outlines how to create the perfect attention-grabbing pitch, offering dozens of strategies to help organize your research, focus your message, eliminate unnecessary language, and anticipate potential reservations. Learn how to:

  • Use active, positive wording
  • Compress data without losing important content
  • Tactfully ask what you want
  • Prioritize information, including only what's necessary
  • Get the tone and voice right
  • Tailor the product to your target reader
From choosing the right investor to selecting the typeface, The One-Page Proposal is the one tool youneed to propel your business idea to the top of any investor's to-do list.

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In the mid-1980s, when I was a thirty-seven-year-old businessman, Adnan Khashoggi, one of the richest men in the world, invited me to Monte Carlo to join him aboard his vacht. 最初のページを読む
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32 人中、32人の方が、「このレビューが参考になった」と投票しています。
Big things come in concisely small proposals 2004/6/4
By Maria Marsala - (Amazon.com)
形式:ペーパーバック
All I can say is that I no longer pull my hair out when a client says "send me a proposal". I have a form, which I received in this book that helps me create proposals in less than an hour (that's if I have to so some research) or I can use a proposal I previously created and just "critique it". In the past year, since the book was recommended to me, I have not been asked once to provide a "larger" proposal... this one page has been "it".

My clients don't believe how e-z it is to use, until they try it themselves. I highly recommend this book for you to write proposals that will get read, because they're short, sweet, thorough and to the point. Why not 5 stars? I found the beginning of the book a little boring. Once he got into the "guts" of the proposal making, I couldn't wait to finish.

23 人中、23人の方が、「このレビューが参考になった」と投票しています。
I instantly recommended it to my clients and my friends 2003/12/27
By Roger C. Parker - (Amazon.com)
形式:ペーパーバック
Although it's a fast read, the One-Page Proposal is a breath of fresh air offering a new perspective on a topic others have written about in "predictable" ways.

I was so excited when I discovered this that I immediately e-mailed 20 of my friends and told them to immediately order it, and I've recommended it to all of my clients.

The One-Page Proposal gave me a totally new perspective on of my least favorite tasks. It showed me how wrong my previous approach to preparing proposals had been. It showed me how to build my proposal around what my client really wanted, rather than what I wanted to sell.

Chapter 4, "The Road Map--Putting It All Together," presents the new model of the proposal with easy-to-follow clarity. You'll learn how to spend your time planning your proposal, identifying your prospect's needs, and making it easy for them to say yes. Excerpts and annotated samples drive each lesson home.

This is not a superficial, "formula" book. It doesn't do the work for you. Rather, it teaches you how to do the work better and more efficiently. It will change the way you think about and prepare future proposals. You'll soon be preparing more proposals in less time--and enjoying the resulting additional profits.

You'll learn that proposals are not sales "closers," but can be "door-openers" to new opportunities.

I've consulted with hundreds of clients and written 37 books with a total circulation of 1.6 million copies--and I'm erasing my old proposal template and have turned into a Patrick Riley One-Page convert.

19 人中、19人の方が、「このレビューが参考になった」と投票しています。
From Adnan Khashoggi to Judith Regan - quite a tale in 122 pages! 2006/7/27
By Andy Orrock - (Amazon.com)
形式:ペーパーバック|Amazonが確認した購入
Like a previous reviewer, I did the 'Better Together' promotion which paired Patrick Riley's "One-Page Proposal" with Tom Sant's book. How good is Riley's book? Five pages into it, I literally pitched Sant's book. Nothing against Mr. Sant's work. I was just so smitten with Riley's approach and take on things that I didn't want a competing model to diminish the clarity of it.

I have to say, Riley crafts a real "you had me at hello" moment with a riveting opening tale of how he first was introduced to the method: by none other than Adnan Khashoggi. That's what gives the method its credibility. You have to imagine a guy like Khashoggi getting bombarded with proposals, most of them long, overwrought, wordsmithed to death and - more often than not - completely ignored by their target. Khashoggi's message? "You want to get my attention, here's how."

Riley ends the book by showing you the one-page proposal sent to Judith Regan about writing a book for her publishing house, i.e., the book that you're holding in your hands. It goes without saying: the Regan pitch was another successful proposal.

So, this is more than just another boring how-to business cookbook. Any work that manages to weave together Adnan Khashoggi with Judith Regan definitely has my attention. Patrick Riley deserves your attention, too. His book is worth your time and money.

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