As clear, concise, and concrete as its subject, Patrick Rileys The OnePage Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time.
Today more than ever, business decisions are made on the fly?d first impressions can make all the difference. Now, in the first book of its kind, successful entrepreneur Patrick Riley shows you how to boil all the elements of your business proposal into one persuasive page?d magnify your business potential in the process.
Brevity is the soul of wit.
And when it comes to business, it's the secret of success.
Lean. Trim. Clear. Concrete. In a world where decisions are made between two rings of a cell phone, this is what a successful business proposal must be. It's a lesson entrepreneur Patrick Riley learned after one too many potential partners ignored his painstaking (but long and forbidding) proposals. And now, in The One-Page Proposal, he shares his secret strategy -- the one that he has parlayed into a multimillion-dollar business career. Riley describes every important element of a successful business proposal -- from the basic message to the financial details. Step by step, he outlines how to create the perfect attention-grabbing pitch, offering dozens of strategies to help organize your research, focus your message, eliminate unnecessary language, and anticipate potential reservations. Learn how to:
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My clients don't believe how e-z it is to use, until they try it themselves. I highly recommend this book for you to write proposals that will get read, because they're short, sweet, thorough and to the point. Why not 5 stars? I found the beginning of the book a little boring. Once he got into the "guts" of the proposal making, I couldn't wait to finish.
I was so excited when I discovered this that I immediately e-mailed 20 of my friends and told them to immediately order it, and I've recommended it to all of my clients.
The One-Page Proposal gave me a totally new perspective on of my least favorite tasks. It showed me how wrong my previous approach to preparing proposals had been. It showed me how to build my proposal around what my client really wanted, rather than what I wanted to sell.
Chapter 4, "The Road Map--Putting It All Together," presents the new model of the proposal with easy-to-follow clarity. You'll learn how to spend your time planning your proposal, identifying your prospect's needs, and making it easy for them to say yes. Excerpts and annotated samples drive each lesson home.
This is not a superficial, "formula" book. It doesn't do the work for you. Rather, it teaches you how to do the work better and more efficiently. It will change the way you think about and prepare future proposals. You'll soon be preparing more proposals in less time--and enjoying the resulting additional profits.
You'll learn that proposals are not sales "closers," but can be "door-openers" to new opportunities.
I've consulted with hundreds of clients and written 37 books with a total circulation of 1.6 million copies--and I'm erasing my old proposal template and have turned into a Patrick Riley One-Page convert.
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