Jean-Paul Goude was an artist who created images to sell products for the Parisian department store 'Galeries Lafayette'. "The Goude Touch: A Ten-Year Campaign for Galeries Lafayette" is a 224-page, richly and profusely illustrated compendium showcasing his unorthodox images and features more than one hundred working documents that include preliminary sketches, drawings, and final images -- including ones that were featured in billboard advertising. Innovative, iconoclastic, and a creatively gifted artist with a sense of humor, "The Goude Touch" is an ideal introduction to the artist and the best of his work, making it a highly recommended addition to personal, academic, and community library Contemporary Art History reference collections and supplemental reading lists.