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商品の説明
内容説明
The definitive guide to reporting and editing the story of money
Financial reporting is more important than ever as people grow increasingly aware of how their lives are affected by Wall Street and the federal government. Bloomberg News has earned the respect of journalists and readers around the world for its fast, in-depth and accurate stories.
The Bloomberg Way, an internal manual compiled over two decades, reflects the new realities of journalism, in which speed is paramount, the impact of news is instantaneous, and the lines between objectivity and opinion are increasingly blurred.
The Bloomberg Way is the most thorough and comprehensive guide to reporting and editing the story of money. This indispensable text for both journalism professionals and students outlines the central principles of Bloomberg News, explaining how to write compelling stories while maintaining standards of accuracy, honesty and ethics.
- The five F's of reporting: Factual, First, Fastest, Final and Future Word
- The essentials of writing an enticing lead and organizing story lines when preparing for breaking news on anything from an earnings release to a market crash
- Ways to keep opinion and speculation out of your writing
The Bloomberg Way stylebook is the most important writer's resource of one of the largest news organizations in the world. It informs as it instructs, from how to conduct effective interviews to analyzing financial reports to the imperative for accuracy and integrity in gathering and publishing news.
著者について
MATTHEW WINKLER is Editor-in-Chief of Bloomberg News. Prior to founding the newsorganization at Bloomberg LP, he was a reporter for the Wall Street Journal.
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7 人中、1人の方が、｢このレビューが参考になった｣と投票しています。
Required reading
2011/11/23
形式:リング製本
Required reading and you do not have to work for Bloomberg to know why. However, you might decide that there are indeed other valid forms of reporting that do show you know what you are talking about and more. In other words the use of the anti-Bloomberg way would for some of us be a key to subtlety in pointing out misinformation while building stylistic flourish. E.g. "Indeed, most Republicans regard Newt Gingrich as their leading intellectual. However, the science of climate change remains hotly contested in the debates." Obviously. But how do you report a CEO who is obviously lying about "solid" earnings numbers? Easily, by following the anti-Bloomberg way.
For the few people who find these reviews helpful, this is the guide you should read first if you are parsing Bloomberg financial information and news. For those review readers who do not find this helpful, I can assure you that if you disagree and do not find this helpful then you know absolutely nothing about Bloomberg.
For the few people who find these reviews helpful, this is the guide you should read first if you are parsing Bloomberg financial information and news. For those review readers who do not find this helpful, I can assure you that if you disagree and do not find this helpful then you know absolutely nothing about Bloomberg.
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