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内容紹介
Ever since the automobile was made accessible to the masses, car dealerships have been special places where desires, sweaty palms, and that new-car smell are distilled into an intoxicating elixir of freedom and ownership. From the Art Deco showrooms of the '30s to modern glass-walled superstores, this nostalgic road trip revisits the architecture, marketing, and business practices that have become inextricably associated with American auto retailers.
A fascinating text accompanies an equally compelling collection of archival photography recalling past and present car dealership phenomena like new model previews and grand openings (i.e., soaped showroom windows, veiled cars, search lights); giveaways that are now collectibles (literature, buttons, pens, toy cars, ashtrays, and anything else that helped make a sale); business practices ranging from early-century animal trade-ins to modern Saturn-style service; used car sales; service departments; and nontraditional automotive outlets like Sears-Roebuck and hardware stores. Sidebars highlight innovative dealerships and those that have been in business for decades.
著者について
Robert Genat is a prolific author and photographer whose eclectic bibliography includes such MBI titles as Hot Rod Nights, Vintage & Historic Drag Racers, Modern Police Motorcycles, and Police Cars in Action.
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5つ星のうち 4.2
6件のカスタマーレビュー
30 人中、29人の方が、｢このレビューが参考になった｣と投票しています。
5つ星のうち 5.0
Excellent research and a wealth of information
1999/11/19
By カスタマー
- (Amazon.com)
形式:ハードカバー
An excellent source for anyone interested in the sometimes strange world of car dealers. Covers the history of car dealerships from the turn of the century to today. Chapters dealing with the design of a dealership and the history of famous and not so famous marques add to the over 130 black and white and 40 color photographs. Well written and fascinating. If you know a car nut this is the Christmas present of the year.
1 人中、1人の方が、｢このレビューが参考になった｣と投票しています。
5つ星のうち 3.0
Great Photos A Bit Dated Now..
2009/2/28
By David Durham
- (Amazon.com)
形式:ハードカバー
I purchased this book for the "Book Of The Month" thing we do at the office. I work in the automotive aftermarket business. Everyone enjoyed the great pictures, especially the Parts Counters of the past. My only complaint is that the book was originally published in 1999, so it shows a bit dated in layout and editorial.
1 人中、1人の方が、｢このレビューが参考になった｣と投票しています。
5つ星のうち 5.0
Love the New Car Showroom!
2008/2/28
By M. A. Rojas
- (Amazon.com)
形式:ハードカバー
This is the Best Nostalgic New Car Dealership book ever written! As a Baby Boomer I Lived in new car showrooms in the 50s, 60s, 70s to present day. As I was growing up in the 50s and 60s I couldn't wait for the Fall when all the new cars were secretly taken to the dealers awaiting the official unveiling for the world to see. I would be there on Announcement Day collecting car books and studying all the new features each car had to offer for the new model year. This Book allows me to relive those fabulous years and brings back so many wonderful memories. If you are a Baby Boomer and couldn't wait for the new cars to be displayed in the showrooms, this Book is for you! It is the Best book ever written on Car Dealerships loaded with pictures and amusing stories.
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5つ星のうち 4.2
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