Research Methods for Graduate Business and Social Science Students
is a fundamental and easy guide to studying research methods. In addition to the general concepts relating to research methods, broad research issues and theoretical concepts critical to research are discussed. The book is written in a highly reader-friendly manner and contains plenty of examples and helpful practical exercises at the end of each chapter to reinforce and enjoy learning. Divided into 16 chapters, the authors aim to clearly and concisely explain the basics of quantitative and qualitative analysis and research to students, including:
- Research ethics
- Formulation and process of research
- Literature analysis and critical reading
- How to plan and implement a research project
- Data collection, survey research and data management
- Practical research techniques
- Elementary and advanced statistical analyses
- Assessment, reliability and validity of research work
- Guidelines on research writing and structures of dissertation
Professor Adams is the Director of the China-EU Research and Development Centre based in the School of Accounting, Economics and Statistics as well as the Programme Leader at Edinburgh Napier University for the MSc in Investment Promotion and Economic Development. He has worked in East Africa at the University of Dar es Salaam Research Bureau, and in Mauritius, South Africa and Hong Kong. He has published widely in the field of economics in both national and international academic journals, is the co-author of several textbooks and an external examiner at the Universities of Dundee, Hong Kong and Sussex. He has successfully supervised 16 research degrees and also undertaken consultancy assignments for a wide range of public and private sector organisations in the UK. Professor Adams studied at the Universities of Paisley and Glasgow and graduated with a degree in Public Policy and a PhD in manpower planning.
Professor Raeside has research interests in the application of statistics to businesses and to understanding demographic and societal change and a number of publications have been produced in these areas and a number of PhD students supervised. Currently the focus of his research is on how relationships and effects in either society or business can be measured. In this work he is supervising a team of six PhD researchers. Collaborative work in these areas is being undertaken in Bangladesh and Germany. Professor Raeside is affiliated to the Employment Research Institute and Transport Research Institute of Edinburgh Napier University. Professor Raeside is also involved in consultation projects in survey analysis, forecasting and performance measurement and has worked with clients in the electronics, finance and biotechnology sectors as well as with public service organisations.
After working in the financial services industry David graduated from Edinburgh Napier University with an Honours degree in Financial Services and MSc in Applied Statistics. His PhD thesis was an investigation of factors associated with road accident and casualty risk in Scotland. This resulted in the publication of this work by the Scottish Executive, and presentation of the findings at national and international events.