I love Mo Willems and the books he writes. I love that there are children's writers out there that write books for the sake of being silly, because really, couldn't we all use a good laugh!? The title of the book alone, and the fact that I am a Mo fan, made me buy this book the minute it came out. I could not wait to see what he was going to do with a topic for a book about naked mole rats. The fun started immediately when he writes, "No shirt. No shoes. Service." A great homage to a familiar sign.
In typical Mo fashion, the book is silly, geared towards kids who like to laugh, and parents who like to read books to kids who enjoy this type of humor. Our friend Wilbur, who is supposed to fall in line like all the other naked mole rats in his colony, is a rebel who likes to wear clothes. And this is where the trouble begins for poor Wilbur. One sarcastic mole rat suggests he opens a clothing store more as an after thought to make Wilbur feel stupid, and sure enough, that is EXACTLY what Wilbur does. The mole rats try convince him to take off his duds and go commando, even summoning the oldest and greatest grand-poobah of the tribe in hopes that Wilbur sees the light. I won't give away the ending, but it is safe to say, this is a great book about being true to yourself despite all the peer pressure that surrounds you.
Why did I not give my beloved Mo five stars? I wished he had made the story a little bit longer to develop the character of Wilbur and added a bit more humor. We wanted to know more about Wilbur and how he came to wear clothing when all the other naked mole rats did not, and we wanted a reason to cheer for him in his pursuit of a clothing not-optional lifestyle. We never warmed up to Wilbur like we did with the Pigeon in Mo's "Pigeon" series. It is a fun book with a cute concept, but I think the "Pigeon" books are a little funnier. My 8 year old son thought so too. We read and re-read the "Pigeon" books A LOT, but he has not asked to hear this story again and we have had the book two weeks. There were not as many laugh out loud parts to this book as there are in the "Pigeon" books, but it is still funny, and there are still plenty of parts in the book to love. His illustrations continue to be great and really capture the spirit of the book. If you like Mo, you will like this book.
Also of note: Amazon has this listed as a book for the 9-12 year old age range. I don't think they chose the correct range. I would say the book is meant for kids ages 4-10, and of course, all adults! I can't imagine a child much older than 10 who is reading chapter books finding the book as appealing as a younger child.