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よく一緒に購入されている商品
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内容説明
This book will literally change the way you think about your next meal. Food psychologist Brian Wansink revolutionizes our awareness of how much, what, and why we’re eatingoften without realizing it. His findings will astound you.
Can the size of your plate really influence your appetite?
Why do you eat more when you dine with friends?
What “hidden persuaders” are used by restaurants and supermarkets to get us to overeat?
How does music or the color of the room influence how muchand how fastwe eat?
How can we “mindlessly” loseinstead of gainup to twenty pounds in the coming year?
Starting today, you can make more mindful, enjoyable, and healthy choices at the dinner table, in the supermarket, at the officewherever you satisfy your appetite.
Can the size of your plate really influence your appetite?
Why do you eat more when you dine with friends?
What “hidden persuaders” are used by restaurants and supermarkets to get us to overeat?
How does music or the color of the room influence how muchand how fastwe eat?
How can we “mindlessly” loseinstead of gainup to twenty pounds in the coming year?
Starting today, you can make more mindful, enjoyable, and healthy choices at the dinner table, in the supermarket, at the officewherever you satisfy your appetite.
From Publishers Weekly
According to Wansink, director of the Cornell University Food and Brand Lab, the mind makes food-related decisions, more than 200 a day, and many of them without pause for actual thought. This peppy, somewhat pop-psych book argues that we don't have to change what we eat as much as how, and that by making more mindful food-related decisions we can start to eat and live better. The author's approach isn't so much a diet book as a how-to on better facilitating the interaction between the feed-me messages of our stomachs and the controls in our heads. In their particulars, the research summaries are entertaining, like an experiment that measured how people ate when their plates were literally "bottomless," but the cumulative message and even the approach feels familiar and not especially fresh. Wansink examines popular diets like the South Beach and Atkins regimes, and offers a number of his own strategies to help focus on what you eat: at a dinner party, "try to be the last person to start eating." Whether readers take time to weigh their decisions and their fruits and vegetables remains to be seen. (Oct.)
Copyright Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --このテキストは、絶版本またはこのタイトルには設定されていない版型に関連付けられています。
Copyright Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --このテキストは、絶版本またはこのタイトルには設定されていない版型に関連付けられています。
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カスタマーレビュー
Amazon.com で最も参考になったカスタマーレビュー (beta)
Amazon.com:
179件のカスタマーレビュー
126 人中、121人の方が、｢このレビューが参考になった｣と投票しています。
Lose Weight Without a Diet Using Simple and Practical Advice!
2006/10/21
形式:ハードカバー|Amazonが確認した購入
Dr. Wansink is a food psychologist who specializes in the investigation of the mental and emotional factors that cause us to eat. This book demonstrates that we can lose weight, simply by being more mindful of our eating habits. It contains interesting and humorous case studies that highlight those mindless activities that add 200 or 300 calories to our diet each day and which can add up to 20 or 30 excess pounds in the course of a year.
The author provides practical suggestions at the end of each chapter that will help you to make the simple changes that will allow you to lose 2 or 3 pounds per month without resorting to conventional diet techniques that are doomed to failure. Although this book is based upon scientific research and extensively end-noted, it is enjoyable to read, easy to understand and quite funny at times.
This book is a great value for the money and the five or six hours that it will take to read it.
The author provides practical suggestions at the end of each chapter that will help you to make the simple changes that will allow you to lose 2 or 3 pounds per month without resorting to conventional diet techniques that are doomed to failure. Although this book is based upon scientific research and extensively end-noted, it is enjoyable to read, easy to understand and quite funny at times.
This book is a great value for the money and the five or six hours that it will take to read it.
69 人中、67人の方が、｢このレビューが参考になった｣と投票しています。
Finally, a Sane Look at "Dieting"
2007/10/15
形式:ペーパーバック|Amazonが確認した購入
Brian Wanskik, who conducts eating research in a strange experimental restaurant lab, uses his findings well in this fun-to-read book about the subtle sensory cues that encourage us to eat more than we should. Using common sense and science, he debunks all fad diets as creating more harm than good and then proceeds to show that biologically speaking our optimum weight-loss rate should be no more than a half a pound a week so we don't short-circuit our metabolism. Throughout the book, he peppers his chapters with "Reengineering Strategies." If we follow these easy-to-follow strategies, we will cut our calories between 100-200 a day, an amount that Wansik argues it the best for losing weight while keeping our metabolism active. He also devotes time to "Diet Danger Zones," so that we can see the warning signs of destructive eating habits and bad eating environments. While he does debunk most diet books, he makes an exception with The Volumetrics Eating Plan by Dr. Barbara Rolls.
66 人中、63人の方が、｢このレビューが参考になった｣と投票しています。
The Best Non-Diet Book
2007/9/12
形式:ペーパーバック
At the beginning, I wasn't very surprised with the ideas in this book. Everyone knows a smaller plate means you eat less. But it is so much more than that. It had the feel of Freakonomics and The Tipping Point with innumerable studies to explain our relationship with food. After reading Mindless Eating I understand why Doritos just introduced "two-flavor" bags of chips. My high school children really enjoyed listening to the studies and we've been applying them in the kitchen. It turned out to be the best non-diet (but lose weight) book I've read.
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