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Guidelines For Online Success
 
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Guidelines For Online Success [ペーパーバック]

Rob Ford , Julius Wiedemann

価格: ¥ 3,630 通常配送無料 詳細
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2012/6/1 金曜日 にお届けします! 「お急ぎ便」オプション(有料)を選択して注文を確定された関東エリアへの配達のご注文が対象です。詳しくはこちら

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This title presents the dos and don'ts of web entrepreneurship. Did you ever innocently click on a link, only to be directed to a website that pops open a fullscreen window and blasts annoying music from your speakers? Did you ever spend too much time trying to find basic information that was buried deep in a needlessly complex website? Designers of such sites probably didn't consider the comfort and pleasure of the end user. Intelligent web design should be much more common than it is, and this book aims to change that. With chapters by arranged by subject (interface and design, marketing and communication, technology and programming, technical advice, content/content management, and commerce), a clear do/don't structure, and plenty of real world examples of successful websites, this book has all the advice you need to turn your personal or business website into a streamlined and efficient specimen of good design. Your visitors will thank you.

著者について

Julius Wiedemann was born and raised in Brazil. After studying graphic design and marketing, he moved to Japan, where he worked in Tokyo as art editor for digital and design magazines. Since joining TASCHEN, he has been building up the digital and media collection with titles such as Animation Now!, the Advertising Now series, the Web Design series, and TASCHEN's 1000 Favorite Websites.

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9 人中、9人の方が、「このレビューが参考になった」と投票しています。
Visual Designer's Guide to Award-Winning Flash websites 2008/8/21
By Jay P. Vansanten - (Amazon.com)
形式:ペーパーバック|Amazonが確認した購入
Robert Ford, creator of the Favourite Website Awards (FWA) and companion website, has teamed with Julius Wiedermann, author of a series of Taschen books on notable websites, together in this work.

The content is basically FWA award-winning websites from 2000 to the present. There are over 200 websites identified with one to three image captures from the site, as well as the following information: agency, designed by, developed by, software, awards, and launched. This is the heart of the book.

The book is attractively designed and presented, and in itself is an excellent example of graphic print design. In terms of look, feel, and content, it is most like a coffee table book.

The table of contents is:
Interface & Design
Marketing & Communication
Technology & Programming
Technical Advice
Content/Content Management
E-Commerce

Websites are distributed among the chapters to illustrate chapter content. But, please do not come away with the understanding that these are dealt with in any particular depth, technical or otherwise. Instead, use the chapter introductions and Dos and Don'ts as a guide to current best practice. Much, however, is common sense, obvious, or well-known practice.

This is a designer's guide, and it does represent a wide variety of styles and nationalities.

But, it is also, almost exclusively, a guide to elaborate Flash sites usually with large corporate budgets behind them. According to my count -- 98% of the sites cited use Flash occasionally to exclusively for presenting content.

So, to an audience of high end Flash designers, the book will identify peers and their award-winning work.

But, is this of value to the humble web designer, working with Dreamweaver for small business websites? I'd say that it is.

This book is a visual delight. It brings together top creative talent with the new technology of the web and shows the result. It is a continually thought-provoking work for creative design. We all can benefit from that.

And, the future of the web is more interactivity. With Adobe Flex/Air and Microsoft Silverlight, the range of tools for a rich desktop experience expands. This book identifies the kinds of user interaction we will provide in future years.
12 人中、11人の方が、「このレビューが参考になった」と投票しています。
Not much to learn here 2008/10/4
By R. Volkel - (Amazon.com)
形式:ペーパーバック
The presentation is nice and the sites they chose are fairly cool or illustrative of each of the categories. However, the copy simply isn't very educational or interesting. The lessons (the do and don'ts) are often either completely obvious or just not relevant. It's as if the two guys had some cool sites they found online which they wanted to put on a book, but then they rushed to write some filler content. Lame.
5 人中、5人の方が、「このレビューが参考になった」と投票しています。
Looks nice but disappoints 2009/4/4
By Big Bad Daddy - (Amazon.com)
形式:ペーパーバック
I am not sure if I will end up keeping this book. Any book showcasing 'cutting-edge' websites gets dated very quickly. As a web designer, I was hoping for a little more explanation on what went into each site, strategy, technology, creative thinking, etc. There is very little information like this inside this book, just a lot of smallish pictures of sites that probably are cool experiences, but you'd have to type in the URL to find out. Sprinkled throughout the book are some Do's and Don'ts by the individuals who developed these sites- these aren't anything earth-shattering. The best part of the book is the actual design of the book. If you want a book that just shows inspirational site design, you can probably find some better ones out there, better yet, why not find sites like FWA (the author's) which are free and you can actually experience the sites.

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