Google誕生 ガレージで生まれたサーチ・モンスター [単行本]

"The Google Story" is the entertaining and definitive account of the most compelling innovation since the creation of the internet. Used in over 100 countries by more than 65 million users a day, Google is the most well known global brand to emerge in decades. It has become so popular that its name has become a verb. Based on scrupulous research and extraordinary access to the founders of Google, this book takes you inside the creation and growth of a company that has transformed how we access information about everything and everybody. Readers will learn about the amazing network of thousands of computers that store over four billion web documents and which are kept in specially chilled, secretly located rooms. They will discover the creative ways Google makes money while it provides a free service to millions and they will experience something of the world of 'Googleplex', the company's colourful Silicon Valley headquarters, where staff receive free massages at the end of the day. But even as it rides high, Google wrestles with difficult challenges in a busines that changes at lighting speed. Can it continue to compete while sustaining the guiding vision of its founders' mantra: Do No Evil! --このテキストは、 ハードカバー 版に関連付けられています。

「僕 ら は 、" サ ー チ " を 極 め た い だ け な ん だ 」

２人のクレイジーな天才青年・ラリーとサーゲイがスタンフォードで出会い、すべては始まった──。
Googleを生み、瞬く間に世界ポータルに進化させた、その知られざる軌跡を追う迫真のドキュメント！

綿密な取材と膨大なインタビューで、初めて明かされるGoogle革命の舞台裏!世界を一変させた、グーグルという検索エンジン。慣例や常識を覆す、グーグルという企業。それらを生んだ、ラリー&サーゲイという、情熱的で型破りな若き天才たち。―創成期から現在、そして未来まで。Googleを巡るすべてのドラマがここにある。

世界を一変させた、グーグルという検索エンジン。慣例や常識を覆す、グーグルという企業。それらを生んだ、情熱的で型破りな若き天才たち。綿密な取材と膨大なインタビューで初めて明かされる、Google革命の舞台裏。

If Google's splashy IPO and skyrocketing stock haven't revived the dotcom sector, they have certainly revived the dotcom hype industry, judging by this adulatory history of the Internet search engine. Billionaire founders Larry Page and Sergey Brin, their countercultural rectitude imbibed straight from the Burning Man festival, are brilliant visionaries dedicated to putting all information at mankind's fingertips and "genuinely nice people" who "didn't care about getting rich." Their company motto, "Don't Be Evil," is not just PR boilerplate rendered in fantasy-gaming rhetoric, but a deeply-pondered organizing principle. Washington Post reporter Vise, author of The Bureau and the Mole, and researcher Malseed give a serviceable rundown of the company's rise from grad-student project to web juggernaut, its innovative technology and targeted advertising system, its savvy deal-making and its inevitable battles with Microsoft. But while they raise the occasional quibble about controversial company policies, they generally allow Google's image of idealism to overshadow the reality of a corporate leviathan. Worse, the bloated text feels like the product of an overly broad web search: anything with keyword Google-executives' speeches, seminar talks, informal Q and A sessions with students, company press releases, legal documents, SEC filings, even the company chef's fried chicken recipe-comes up, excerpted at inordinate and rambling length, drowning insight in a flood of information.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --このテキストは、絶版本またはこのタイトルには設定されていない版型に関連付けられています。

Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors’ and Ford’s combined, its staff eats for free in a dining room run by the Grateful Dead’s former chef, and its employees traverse the firm’s colorful Silicon Valley campus on scooters and inline skates.

is the definitive account of the populist media company powered by the world’s most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, “change the world” through a search engine that would organize every bit of information on the Web for free.

While the company has done exactly that in more than one hundred languages, Google’s quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database. Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft’s dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of its founders’ mantra: DO NO EVIL. --このテキストは、絶版本またはこのタイトルには設定されていない版型に関連付けられています。

“[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—New York Times

“An intriguing insider view of the Google culture.”—Harvard Business Review

“Fascinating…meticulous…never bogs down…Even if you think you’ve heard about Google ad nauseam, you will find new items about this important company.”—Houston Chronicle

“An interesting read on a powerhouse company…if you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.—USA Today


From the Hardcover edition. --このテキストは、絶版本またはこのタイトルには設定されていない版型に関連付けられています。

「ぼくらには使命がある。世界中の情報がすべて無料で手に入るようにして、それをみんなに使ってもらうことだ」

口コミで急増するサーチに対応するため、ひたすらコンピューターを買い、ハードディスクを増設し続けたスタンフォード時代。
「1ドル当たりのコンピュータ能力をできるだけ高く」と、安いパソコンを分解、スパコンに組み立てたガレージでの日々。
脳シナプスと見紛う精緻なシステムをGoogleにもたらした元脳外科医、ジム・リース博士をはじめ、超精鋭の人材登用を続けた初期成長時代…。

「世界光速検索」への野望を若い頭脳と徹底的な理想主義で実現した夢企業Google、その軌跡のすべてがここに！

デビッド・ヴァイス
「ワシントン・ポスト」紙記者。ピューリッツァー賞受賞。著書に、ニューヨーク・タイムズ・ベストセラーとなった、"The Bureau and The Mole: The Unmasking of Robert Phillip Hanssen, The Most Dangerous Double Agent in FBI History" がある。ビジネス・経済分野におけるすぐれたジャーナリズム活動により、Gerald Loeb賞も受賞。

ヴァイス,デビッド
「ワシントン・ポスト」紙記者。ピューリッツァー賞受賞。著書に、ニューヨーク・タイムズ・ベストセラーとなった、The Bureau and the Mole(『アメリカを売ったFBI捜査官』)がある。ビジネス・経済分野におけるすぐれたジャーナリズム活動により、Gerald Loeb賞も受賞

マルシード,マーク
「ワイアード」誌の共同創刊者、インダストリー・スタンダード誌などの創刊者。「ビジネス2.0」などに寄稿する人気コラムニストでもあり、カリフォルニア大学バークレー校ジャーナリズムスクールで教鞭もとる

田村 理香
同志社女子大学講師。東京大学大学院人文社会系研究科博士課程単位取得。アメリカ文学専攻(本データはこの書籍が刊行された当時に掲載されていたものです)